Here's one of our JULJA Women campaign models, 24-year-old Geography student and clothing sales assistant, Heidi Perala. Heidi's hobbies include photography, pilates, roller-skating and going to the gym. She enjoys travelling and adventures, like snowboarding
down a volcanic mountain. Despite this she still feels the urge to strengthen
her roots here in Finland. You know what they say, “You need to be rooted
somewhere.”
One comment that Heidi had after the photoshoot was that, “JULJA clothing is wonderfully designed and implemented." Here are some pictures
of Heidi taken at Kontti last May.
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