Sunny Tuesday

We had a fascinating meeting with Pirjo Suhonen from Ivana Helsinki today. She was very helpful, inspiring and supportive and gave us lots of great tips for the future. 

We also got to see their collections for S/S2013 and A/W2013. Go check them out here!

Go out and enjoy the sun as we did before the meeting! Now we're in a train waiting to get back to sunny Turku.

- Inka

Whats up?

We decided to tell you what we've done during the past few weeks through pictures.After all pictures are worth more than a thousand words, right? So here's our June in pictures!

JULJA Women: Veera Vänttinen

Eighteen year old high school student Veera Vänttinen also parcticipated in our JULJA Women Campaign photoshoot, that took place at Kontti a month back.

Veera is a bodybalance trainee who loves making food, writing and listening to Pop-Jazz music. She enjoys reading Vogue and says she loves clothes. Although Veera says she isn't necessarily a fashion trend follower, she wears clothes she likes and looks good on regardless of what is in fashion at the moment. Veera prefers to buy her clothes from thrift shops. “There I find the kind of clothes that when wearing them, I can be certain that I won’t come across someone else wearing the exact same”, she explains.

JULJA came to her knowledge through our marketing manager Inka. Veera dreams of travelling the world, starting a band, standing for the sexual minority and going Bunjee jumping.

JULJA Women Campaign @ Kontti

About a month ago we had the opportunity to display JULJA at Kontti here in Turku. Part of the day's program at Kontti was taking pictures for our JULJA Women Campaign. Photographer Niko Peltoniemi turned Kontti into a photo studio, where he took some pretty amazing shots of eight women dressed in JULJA clothing. We will be gradually publishing these pictures of the eight  beautiful ladies who participated that day.  

Here is our first participant:

Julia Pentimäki (25) is a cultural management and cultural history student. Julia has been working as an assistant at the Maaret  Finnberg art gallery for about 4 years now. Culture in general has always been something Julia has been interested in and has been one of her hobbies. She has an interest in fashion and loves clothes although she admits that she spends most of her money on designer bags and accessories. She loves reading fashion magazines such as Vogue, Elle, and Teen Vogue, and the Finnish Gloria magazine. She was one of the few who had the opportunity to find out about JULJA first hand, and was very excited to be part of the JULJA Women Campaign.

Here are some pictures of Julia taken at Kontti.

Shopping for fabrics

It's been quite quiet here in our blog these last few weeks. The reason is simply the huge amount of work and the busy schedule that we have for this founding process. But now we promise to keep you updated so you can see what we are really doing at the moment.

I just came back home from our little shopping trip in a fabric store. We found some pretty nice fabrics for our newest project. But what is the project? That's something you're gonna have to wait for a few days. ;) But I'll promise that you'll like it! (Or at least I hope so!) Have a nice Saturday everyone and enjoy the sunshine!

- Inka

Monday morning

So, it's Monday again and another workful week ahead. Last week we had some problems with our e-mail. So if you tried to contact us and we haven't answered, it's because of that. Now it should be working again, finally! Have a great week everyone!

             

JULJA Women: Olivia Amupala

Olivia (23) is currently completing her bachelor studies in Cultural management. She is also an inspiring musician who made her debut to the public by appearing on the leading music contest, The Voice of Finland.

Olivia's interest in fashion only started a few years ago, although reading fashion magazines and watching Project Runway has always been one of her favorite things to do. Learning to sew is also on her bucket list.  Being a marketing intern for JULJA for the past few months has not only given her a chance to get a closer look at the fashion industry, but also determination to continue in the fashion field. Her hobbies include hanging out with friends, singing, jogging and laughing. Yes, she calls laughing a hobby, and one she enjoys the most.

Here are the pictures of Olivia for the JULJA Women campaign, taken in the main library of Turku.